” There is a little rotten finger everywhere”: Yevgeny Kudryavchenko on what the selling site should be like

As soon as marketers began to directly influence what happens to the brand’s website that they promote, the real chaos began. In their attempts to attract more users, increase conversion, and increase sales, they forget about the most important thing – the site must be user-friendly. Yevgeny Kudryavchenko, Director of Vintage Web Production, told about the most important errors that are most often found on websites at the iForum IT conference. Continue reading →